For Shamwari Game Reserve, Moda developed a visual identity refresh designed to bring the resort into the Rare Finds family without losing the equity, character and recognition of its existing identity. The work needed to feel connected to the wider collection, while still honouring Shamwari’s own legacy, landscape and distinctive sense of place.

The refreshed direction created a more refined and consistent brand system for use across guest and marketing touchpoints, balancing collection-level cohesion with property-level individuality. The result was an identity that felt more aligned, more elevated and better equipped to sit within the Rare Finds world - while still feeling unmistakably Shamwari.